Course Description

Forecasting means estimation of quantity, type and quality of future work e.g. sales. For any manufacturing concern it is very necessary to assess the market trends sufficiently in ad­vance. Real business forecasting uses quantitative data collection methods, mathematics, and logical reasoning, there is very little guesswork involved and much to be gained for the business owner.

Any forecast can be termed as an indicator of what is likely to happen in a specified future time frame in a particular field. Therefore, the sales forecast indicates as to how much of a particular product is likely to be sold in a specified future period in a specified market at specified price. Accurate sales forecasting is essential for a company to enable it to produce the re­quired quantity at the right time.

Course objective:

By the end of this training course participants will be able to:

• Demonstrate a sound knowledge of the concept of sales forecasting
• Create a sales forecast step by step
• State the qualitative and quantitative forecasting methods
• Describe how to select the right forecasting techniques
• List the methods for forecasting sales

Who Should Attend?

• Sales professionals
• Marketing professionals
• MBA students
• Entrepreneurs
• Statisticians interested in business applications

Delivery Method:

The training methodology combines lectures, discussions, group exercises and illustrations. Participants will gain both theoretical and practical knowledge of the topics. The emphasis is on the practical application of the topics and as a result participant will go back to the workplace with both the ability and the confidence to apply the techniques learned to their duties.

Venue:  

Fee:  

Duration: 1 Week

Date: March 6th – 10th, 2023